Use the Advanced Analyzer to help you analyze your Facebook Ads. Once you have your Facebook ad account connected with Adtrics, we will be able to pull your Facebook campaign data for analysis without any manual input of data. 
 
Using The Advanced Analyzer
 
  1. From the left navigation menu, click Advanced Analyzer.


  2. Under "Product Data Set", select the product data you want to use for analysis.


  3. Under "Facebook Campaign", select the campaign you want to analyze from the pop-up window. 


  4. If you want to analyze the campaign level data only, you can move on to Step 5 to select a date range. However, if you want to analyze the ad set level data, click +Ad Set, then select an ad set from the pop-up window. If you want to drill even deeper and analyze your ad-level data, click +Ad to select an ad from the pop-up window. 

  5. Under "Date Range", select the time frame you want to analyze your campaign data. By default, the date range is set to the 7 last days. 

  6. All the key campaign metrics should be automatically pulled. Simply click Analyze to go to the Results page (Please Note: you may still edit the metric fields if you wish to).

  7. On the Results page, you will see the target benchmark metrics, actionable insights, as well as opportunities for you to improve your campaign.
 
Analyzing Another Campaign
  1. On the Results page, if you want to choose another product data set, campaign data, or date range to analyze, click Analyze Different Campaign. 

  2. Repeat Steps 2 - 6 above. 
 
Analyzing Ad Sets
  1. On the Results page, click the Ad Sets tab to view ad set results. 
  2. If you want more detailed information about a specific Ad Set, from the Ad Sets List, choose the Ad Set you wish to view, and click More Info. 
 
Analyzing Ads
  1. On the Ad Sets Results page, click the Ads tab to view ad results. 
  2. If you want more details about a specific Ad, from the Ads list, choose the Ad you want to view more, and click More Info.
 
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